Framemakers Creative
Our work with FMC centered around creating brand visuals that could showcase their expanded repertoire, specifically highlighting their comprehensive range of in-house services, whilst keeping with the core identity of the brand.

the Client
Framemakers Creative stands proudly as the foremost specialist property marketing agency in Malaysia. Since their inception in 2006, they have garnered an impressive track record of serving over 40 major property developers not only in Malaysia but also beyond its borders. With a relentless commitment to excellence, Framemakers Creative has earned a reputation for delivering innovative and captivating marketing solutions tailored specifically to the unique needs of the property industry. Their dedication to staying at the forefront of cutting-edge marketing techniques and trends has solidified their position as a trusted partner for developers seeking to make a lasting impact in the competitive real estate market.


Creative Concept
Drawing influence from the interlocking modular silhouette of scaffolding and the structure of 3D wireframe elements, the creative concept for Framemakers Creative derives from multiple parts of the company’s identity, both old and new. The primary element of the logo is the interconnected isometric lettering forming the company’s initials ‘FMC’, it can also be interpreted as an abstract infinity symbol, representing the limitless possibilities presented through the constant iteration of new marketing techniques. Continuity with the old design is maintained through the prominent use of blue throughout the new brand visuals, combined with the addition of a complementary color in orange to allow the logo to stand out.
PROJECT SHOWCASE
The brand visuals featured below display the versatility and visual impact of the logo design, demonstrating its use alone, in a tessellated pattern or in a combination of both methods to achieve heightened contrast.

Framemakers Creative Logo

Design Elements

Stationery